We’ve had photographers asking us many times on what is the right price for an Instagram photo. While this is debatable as it purely depends on the quality of content, the story and no. of followers you have. It’s no surprise that brands are now dedicating a substantial percentage of their social media budget to Instagram. So what does this mean for you ?
Here are some ways to turn your pictures into profits :
1.Quality Vs quantity
Make sure your images are of the best quality with attractive effects. There’s no point posting a weak image, so really take your time to make sure you are producing ones of the highest quality and then composing a write description/ story with the post. Also, link your social profiles like facebook/ twitter and email with your bio to become more reachable for brands.
2. Use Instagram stories
Tell the world how you create your photos and videos. Share who you are, behind the scenes. This will help people relate better with your story and passion. Here’s some creative ideas to spark inspiration, check it out
3. Sell your photos to brands
Use appropriate hashtags to pull people towards your shots and get a conversation going with influential photography agencies and platforms that buy authentic visual content from Instagrammers. At Photomoolah we pay upto 60% royalty for every image that gets licensed through the platform. Not only that, once you become an active contributor in the photo contests, the chances of getting hired for a full project go up. An image can be sold anywhere from $50 to $500 depending on the quality and creative idea irrespective of how many Instagram followers you have.
4. You are your own brand
There are millions of people on Instagram today trying to get more visibility. How do you as an individual develop your unique style and share unique point of view ? Do you want to take cat photos, food photos or capture portraits in your city – whatever it is it’s best to establish your own unique style that you become known for.
5. Be patient
If your account is active and constantly growing, a brand will want to work with you at some point, if only for minor marketing in exchange for free products. You’re starting from the bottom and working your way up, so any marketing experience you can get–even for free–will help build your portfolio and contribute to greater opportunities later.
So now you know the five handy ways to make money through Instagram, you’re all set to start building your empire. Whatever avenue you decide to go down, be sure to always keep your personal brand in mind and treat what you do as a business. The more you understand what it is you can offer, the stronger your message will be to potential collaborators!